SIFE SOMAIYA @ SIFE National Competition 2008

SIFE unit of K J Somaiya Institute of Management were the regional winners of SIFE 2008 conducted on June 19 th, 2008. At the National Competition 2008, they were appreciated a lot by the jury though they were not the winner. The media report is as follows:

SIFE to bring out leaders and entrepreneurs
Alpha Arts and Science College emerged winner at SIFE India National Competition while JIS College, Kolkata were the winner-up
Alpha Arts and Science College emerged winner at SIFE India National Competition
Making a difference in the society at a tender age of 20 is definitely not an easy task. Tsunami waves completely ravaged Pannayarkuppam village of Tamilnadu and the government funds ceased and the fisherman community was badly affected. Alpha Arts and Science College representing SIFE India undertook the seaweed cultivation project and successfully made it an alternative occupation for the fisherman community. The fishermen were in a need of an alternative occupation. As their expertise lay in sea related activities, these children of the sea were unable to adapt to any other occupation. The SIFE team ensured the profitability of the project and analyzed the global market statistics to establish it among the fisherman community. They identified buyers and suppliers of seaweed across India and made Pepsico a major buyer of this community. Alpha Arts and Science College emerged as the winner of SIFE National Competition. More than 100 students from 35 colleges all across India participated in the SIFE National Competition. Four Regional competitions were held this year in Chennai on June 4, in Delhi on June 12 and in Mumbai on June 19. This year the Alpha Arts and Science College (The winner team will represent India at the World Cup at Singapore on Oct 1-3 2008.)

The runner-up team was JIS College from Kolkata. Jesus and Mary college from Delhi received Rookie award of the year. K.J. Somaiya from Mumbai was also appreciated a lot by the jury for their service to the society.

Some of the projects represented at SIFE National Competition are: JIS College, Kolkata: Established a medical information system has been set up in the Sunderbans, West Bengal making information on hospitals, doctors available, just a call away. Jesus and Mary College, Delhi: Migrant women from the Bhatti mines of Mehrauli, Delhi were rendered jobless after the earthquake in 1990. Jesus and Mary College students established a business model under which this women community were taught to make handmade products like bags and baskets. They identified the end buyers and suppliers, which could give them the raw material at subsidized rates. This project completely uplifted the status of this women community and the project is running successfully in the Mehrauli area of Delhi.

K.J. Somaiya from Mumbai: (Though not winner but was appreciate a lot) K.J.Somaiya College students realized the problem of a large community of immigrant workers in Dhokali Gaon, Thane, who could hardly earn anything because of the lack of any professional skill. Project Initiative: Imparting professional skills like embroidery and tailoring to women in order to help them attain economic stability. Providing tailoring kits and sewing machines (including industrial machines). Building a suitable business model for income generation. Improving the exposure and awareness of women, thereby increasing their self-confidence. Assisting the children of the family with their academics. Inviting industry experts/persons to oversee and evaluate the skills of the women of this community.

All these projects were judged by dignitaries like: * Keshav R. Murugesh – Chairman, SIFE India, President & Chief Operating Officer, Syntel Inc. * Rupendra Singh – Vice Chairman SIFE India, Non Executive Chairman KPMG India * Malini Thadani – Director SIFE India, Head of Public Affairs and Corporate Responsibility, HSBC India * Sudip Bandyopadhyay – Director SIFE India, Director & CEO, Reliance Capital Ltd.

Chairman of SIFE India, Keshav Murugesh says, "SIFE offers these students the opportunity to develop leadership, teamwork and communication skills through learning, practicing and teaching the principles of free enterprise, thereby improving the standard of living for millions in the process. We endeavor to teach important concepts to college students through educational outreach projects, including market economics, entrepreneurship, personal and financial success, and business ethics to better themselves, their communities and their countries."

The link for media report is : http://www.ciol.com/EC/News-Reports/SIFE-to-bring-out-leaders-and-entrepreneurs/23608107344/1/