SIFE & Energy: Project Urja

“Urja hi jeevan hai, ise aane wali peedhi ke liya bachaaiye”

Vision:

To control and prevent wastage of electrical energy so that the natural resources such as coal, gas, oil etc. which are used for producing power are conserved for our future generations.

“Energy conservation means having the same comfort or performance levels while using less energy & without incurring any additional cost”.

The Problem:

The basic aim of conserving electricity is to save energy cost. You will be surprised to know that, wasteful use of electrical energy costs us 25 to 30% of our energy bill, which could have been avoided had we taken adequate care.

The action we take today will have a direct impact on the economy and would decide the kind of world our future generation would have to live in Conservation of Electricity

The Approach:

Project Urja follows a strategy of solving the core issue of preventing wasteful use of energy by educating the people about the importance of energy conservation. This will be done with the help of technical experts like PCRA (Petroleum Conservation & Research Association) & mentors from the corporate industry including Tata Power & Reliance energy. The idea is to create awareness among the people who actually will make our project self sustainable by mouth publicity after seeing the tangible benefits of saving huge energy bill.

How we will do it:

Together we will do it and make it possible. The PCRA has already promised it’s technical support by providing the Banners, Handouts & brochures. The target group would be middle class and upper middle class who are educated & will understand the urgency & importance of the project. An area near Chembur has already been identified where this project would be implemented in the first phase. Awareness would be created among the target audience by educating them about the energy saving tips & this would be crosschecked by showing them the difference in their present energy fill & energy bill after implementing the energy saving tips. Plans are to rope in some corporate sponsors who can encourage this people by providing some gift vouchers if they save more than 25% of energy in any particular month by implementing the proposed energy saving tips. This will ensure a win-win situation for corporates as well as the target audience by bringing in a Corporate Social Responsibility factor for corporate & which will indirectly motivate the people to save more & more energy for future generation.

Current phase:

Currently a team is already working on persuading some corporate sponsors to sponsor this activity as a part of their CSR. Other team has already started the implementation of this project by educating the people in the identified area. Efforts for finding a mentor from corporate like Tata Power & Reliance energy are already going on. Again I would like to repeat that together we can ensure a safe future for our coming generations. Come & join us on this “project urja” with a social cause and having a national concern. Your suggestions are always welcomed……..